In 2015, Axis4 Media was mandated by L’Heureux to integrate CrystalFrames into small commercial fridges. Two specific products by E.J. Gallo were asked to be advertised in relation to SAQ upcoming spring sale. A total of 26 small fridges were installed in 26 SAQ stores and were showcased near the cashier waiting space.
The result were astounding, in comparison to other SAQ stores, the client reported a 200-300% lift during the roll-out.